Romero Britto - First Art Source

Romero Britto
As a poor child in Brazil, Romero Britto began his artistic career by painting on scraps of cardboard and newspaper. Motivated to succeed as an artist, he left Brazil to sell his work in Europe and the United States. Just as he was beginning to see some success in 1989, Absolut Vodka commissioned him for an “Absolut Britto” piece for their advertising campaign. This led to other commissions, including work for Disney, a United Nations postage stamp series, and his own line of perfumes. Britto's work is called “neo-pop cubism,” as it breaks down images from pop culture in an abstract manner. His trademark vivid colors and the use of his signature as a repetitive pattern within his work make his work instantly recognizable.